Melissa Moschetti, Executive Vice President, Managing Director, leads the team that conceived and launched XACTV, the unwired broadcast, cable, and streaming solution. Working in conjunction with sales, buying and strategy, Melissa is responsible for the product, communications, and technology development of the priority platform to deliver on client KPIs. With experience in local planning and buying, her clients have included brands in consumer-packaged goods, pharmaceuticals, and restaurants. Melissa holds a BS in Business Administration from the Gabelli School of Business of Fordham University.