Briana Draguca is a social media marketer specializing in out-of-home advertising and editorial content. As the Social Media Coordinator at Outfront Media, she oversees all organic social efforts, analyzes social listening metrics and meets with clients to discuss social media amplification for their campaigns. Draguca also works very closely with the rest of the marketing team to develop social media marketing materials and manage the employee advocacy program in place at the company. Prior to joining Outfront in February 2018, her first job out of college was at People magazine assisting the Style and Beauty team with both digital and print editorial content.