Bryan Moffett is the COO of National Public Media, a company that manages corporate sponsorships for NPR and other public media organizations. Moffett helped launch NPR podcasts more than 10 years ago, and in his current role, works to drive revenue for NPR and results for NPR sponsors, including delivering the best possible performance metrics and data on NPR sponsor campaigns. He’s part of the team that developed Remote Audio Data (RAD), a new podcast measurement methodology that tracks actual listening, not just downloads – a critical advancement in podcast measurement for publishers and advertisers alike.
Photo credit: Stephen Voss for NPR