Chief Executive Officer
Women’s Marketing Inc
Bonnie Kintzer is Chief Executive Officer of Women’s Marketing Inc. the authority on how women consume media. Women’s Marketing Inc. services more than 300 clients in the beauty, fashion and health space by delivering the best integrated advertising solutions in digital, print and out-of-home. Bonnie has built a distinguished career in the media world with a strong focus on revenue creation and reengineering.
Bonnie came to Women’s Marketing Inc. from Kintzer & Associates, a strategic management consulting firm she founded in 2007 specializing in media, with a client list of online and offline publishing brands including Huffington Post, Rachael Ray, Sandra Lee, AOL, and Meredith Publishing.
Prior to that, Bonnie was with Reader's Digest Association from 1998 through 2007 in several positions including President, U.S. Publishing. In this position she was responsible for all of the Company's print and digital publishing activities in the United States. Among her most significant achievements were the launch of Every Day with Rachael Ray, the second most successful magazine launch in history and the acquisition of AllRecipes.com, the world’s #1 food website.
Bonnie has an MBA from The Harvard Graduate School of Business and a BA in International Business from Clark University.
She is on the Board of Directors of F+W Media and continues to serve as an advisor to Rachael Ray.
About Women's Markteting Inc
Women’s Marketing Inc. is the leading media strategy, planning and buying company for emerging
and re-emerging brands targeting women. Driven by insights and a culture built around value, we are the authority on understanding women’s relationship with media offering expertise and buying power to our clients.
