When it comes to attending live industry events, there is still a fair amount of skepticism in the workforce. Last summer, The Myers Report surveyed over 2500 industry professionals about their perspectives on a variety of industry transition topics, including attendance at conferences and large industry events. Fifty-five percent (55%) of TMR's survey respondents agreed that it is important for the media and advertising industry to meet and engage at in-person industry functions.
Will the Upfronts Have a Live Audience in 2023?
