When Time Warner's Turner Broadcasting division first moved into broadcast television's big mid-May Upfront week, the aim was to divert more advertising dollars through TBS, TNT, or both channels. For the last three years, though, Turner has brought together all of its ad-supported linear networks into one space, including CNN, Adult Swim, Cartoon Network and truTV. That was the case again this past Wednesday.
Turner Networks’ High-Tech, High-Impact Event: Upfront News and Views
