When our sons were younger -- somewhere between the ages of 8-10 -- one of their favorite cartoons was called Pinky and the Brain. The show's two main characters are genetically enhanced lab mice who reside in a research facility. Brain is the mastermind -- a highly intelligent, self-centered schemer. Pinky is his hapless, feeble-minded accomplice.
Can the Media Industry Right-Size the Advertising Ecosystem?
