A+E Networks' Superstar Content-Driven Superhighway--Version 2.0

The Big Message Expect a diverse versatile lineup of talent to deliver a diverse outstanding assortment of content that will engage and inspire viewers quotWe39re living in a moment of transformation and possibilityquot explained Paul Buccieri pictured top right AE Networks Group Chairman and President quotIt39s in this environment that creative and commercial risktaking can truly flourish We39re committed to the highestquality content and to make it as accessible as possiblequot In addition AE39s top talent pool will now be tapped by HomeMadeNation the company39s fastgrowing lifestyle channelHosts Buccieri and AE Ad Sales President Peter Olsen pictured top left bookended the presentation39s beginning and end respectively Other segments were introduced by an offcamera female voiceAE and Chief Administrative Officer ampamp Chief Diversity Officer Karen Gray are being inducted into the Advancing Diversity Hall of Honors at the marketing community39s largest annual gathering of DEIB professionals the leaders who support them and our community39s diverse emerging talent To join AE and learn about the event and this year39s 16 inductees visit wwwAdvancingDiversityorgWhat Worked As eyecatching and clipfilled a presentation as it gets Once more AE let the talent and scenes from their upcoming work make the pitch whether Tom Hanks outlining his desire to do the definitive World War II docuseries or Good Morning America cohost Robin Roberts expressing her passion for producing Lifetime biopics Backdrops portraying the variety of original series and movies were wellplaced throughout the presentationWhat Also Worked A special segment near the end on innovative examples of branded shortform messages and segments spread throughout AE39s linear and free adsupported channels FAST Two notable efforts Spoonful of Joy a Campbell Soup vignette for Lifetime about an autistic child39s trip to the supermarket accompanied by Tatyana Ali and Buddy Valastro and Greatest of All Time History Channel segments with Ancestrycom informationData Points About 2000 original programming hours will run on AE services this coming season Also gearing up activity at the company39s inhouse production units AE Studios scripted and AE Factual Studios unscriptedreality AE Studios has more than 70 scripted series in development while AE Factual Studios has 200plus hours of unscripted series in production Going into this spring AE now operates 50plus FAST channels the majority devoted to single series that reach viewers through smart TV setsdevices and multichannel bundlesNews For the upcoming 250th anniversary of this nation39s birth HISTORY Channel will present a variety of onair series segments and events including Kevin Costner39s The West miniseries originally scheduled to run this season under the History Honors 250 banner One unique feature contributions from 250 people selected from all 50 states Hello Sunshine Reese Witherspoon39s content factory will develop a number of HomeMadeNation series starting with Country House Hunters where couples seek their ideal country shelter CAP 2 the production house managed by former New York Yankees baseball superstar Derek Jeter will set up two HISTORY Channel series History39s Greatest Warriors and The Icons that Built America Look for Tom Hanks WWII miniseries to run 20 episodes during 2025 New AampampE series ahead include Secrets of the Hells Angels and Houses of Horror Secrets of College Greek Life I Will Survive singer Gloria Gaynor will be among the subjects of upcoming Lifetime biopics while Billy Zane will star in another Lifetime movie as Larry Ray the excon who started a notorious cult at Sarah Lawrence CollegeParting Words quotIf we want to move people we39re going to have to let them move us We39ve become a place where the biggest personalities come to get personalquot Robin Roberts talking about her Robin Roberts Presents original Lifetime moviesquotWe39re unearthing unseen footage unheard audio rare home movies and new interviews All restored shared and woven together to bring you the definite story of World War II My hope is it will move us all to better understand the world we live in todayquot Tom Hanks discussing his new HISTORY Channel miniseriesquotWe are committed to moving audiences to action by delivering bestinclass customer servicequot AE Networks Ad Sales President Peter OlsenClick the social buttons to share this story with colleagues and friendsThe opinions expressed here are the author39s views and do not necessarily represent the views of MediaVillageorgMyersBizNet

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A+E Networks' Superstar Content-Driven Superhighway--Version 2.0

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Simon Applebaum

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A+E Networks' Superstar Content-Driven Superhighway--Version 2.0

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