Max Siegelman, As the head of social media and collaboration for one of the largest out-of-home media companies in North America, OUTFRONT Media, Max is responsible for defining and managing the company-wide social strategy. He works closely with client and agency partners on social media integration and experiential opportunities within campaigns. Max is also the founder of MCS Stable LLC consulting & co-founder of Rouse Social platform, an app that aims to simplify social media by aggregating different channels and sources. Where he has collaborated with brands and celebrities including LL Cool J, Kanye West, Virgil Abloh, The GRAMMY Awards, Spike TV’s Lip Sync Battle and more. He received a Bachelor’s Degree in Communications and Media Studies from the State University of New York College at Oneonta. Follow him on Instagram @msiegelman0.