Greenberg, a 25+ year media and marketing veteran with tenure at Microsoft, Autobytel, Delivery Agent and Vibrant, is CEO of Octillion, a platform as a service company serving local and mid-market brands and agencies and of GABBCON (aka Los Angeles TV and Innovation Week), a conference series responsible for educating thousands of marketers and agency executives on the foundations of programmatic and audience buying principles, paving the way for new companies to find their way to buyers and marketers. At Octillion, Greenberg along with his co-founders Tina Morra and Vai Gupta have built a configurable programmatic platform as a service company on a mission to help brands and agencies of all sizes avoid buying fraud and overpaying for CTV, TV, Video, audio, DOOH and other media types.