The email inbox of today is vastly different from the inbox of the 2010s, or even the inbox of a few years ago. Today, email is ubiquitous, and has become the venue where consumers manage their relationships with brands. Email generates $38 for every $1 spent by marketers.
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Andrea Wasserman is the first head of global commerce for Verizon Media Group, where she leads a team of product managers, engineers, designers, marketers, strategists and operators. Her team is growing commerce revenue across Yahoo Mail, Yahoo search, and c… read more
