What You Should Know About Generation Nice

The world view of this group is defined by the Great Recession Watching Millennials who carry an average 42000 in debt according to Northwestern Mutual has made quite an impression Those in college are less willing to take on student loan debt And for first jobs they prefer traditional employment more than entrepreneurial highs and lowsYet according to research from Common Sense Media published in the Wall Street Journal more than twothirds of Gen Nice would rather talk online than in person We see them juggling multiple Instagram identities joining House Party and singing along with TikTok Snapstreaks can last 100 days or more And many learn new skills by watching videos onlineBut they also admit to feeling isolated and have begun to reprioritize In research from VJR Consulting more than half say their devices are a distraction and they should be more amp8220in the momentamp8221This shift from online into the real world creates high rates of anxiety and depression But Gen Nice is selfaware enough to realize that communication skills and public speaking are the two things they most need to succeed Theyamp8217re not waiting for their first job to learn but actively seeking it out during college The bridge is a refreshing set of influencer role models who they connect with on a deeper level thanks to their approachable online personas and contentGrowing social practicality has made Gen Nice resilient and empathetic Theyamp8217re breaking down stigmas around race gender and mental health Eightyeight percent are optimistic about their place in the world and the future theyamp8217ll help shape according to Pearson and Vision CriticalTo engage these changemakers think about how to shift your approach Understand the values of these potential new customers and discover how your workplace can help Generation Nice navigate their complex entrance into adulthood Show them how to Keep Calm Carry On And Get AheadFor more information on the latest in adaptive marketing please visit MindshareInTheLoopcomClick the social buttons above or below to share this content with your friends and colleaguesThe opinions and points of view expressed in this content are exclusively the views of the author andor subjects and do not necessarily represent the views of MediaVillagecomMyersBizNet Inc management or associated writers

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What You Should Know About Generation Nice

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FEMA and the Ad Council Encourage AANHPI Communities to Enhance Disaster Preparedness in New PSAs - Ad Council InSites

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What You Should Know About Generation Nice

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FEMA and the Ad Council Encourage AANHPI Communities to Enhance Disaster Preparedness in New PSAs - Ad Council InSites

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