Get ready for a new lineup: More women are succeeding in the sports business game. At a time when interest in women's sports is steadily growing, women are looking to entering -- and advancing -- in sports media. To succeed in a male-dominated industry, women need to be persistent and find allies. That's the advice from established female sports executives. Growing the roster will take time and investment, but women shouldn't be deterred.
Shattering the Backboard: More Women Succeeding in Sports Business
