It’s no secret that television and digital viewing habits are morphing in many ways, the shift to streaming the big news, and we have not yet seen the end of it. The years ahead, as generations continue their slow seismic shifts, and political attitudes affect social media choices, and governments attempt to play out their playbooks, the one thing we can be sure of is that the rate of change and the unpredictability of its direction is here to stay with us for a while if not forever.
Nielsen Gracenote New Insights into the Nature of Global Streaming
