Gina LaRussa, Senior Vice President Human Resources for NBCUniversal Advertising Sales and Partnerships, is among the media community's most experienced and influential spokespersons focused on ad sales talent recruitment and retention. In our Legends & Leaders conversation Gina outlines several of the programs, best practices and initiatives that led to this year's induction of NBCUniversal Advertising Sales and Gina into the Advancing Diversity Hall of Honors. "The career opportunity in ad sales is incredible," she points out. "Whether you want to go into sales, marketing, research and measurement, or strategy, the career path is available. There are more really interesting opportunities for this group that's just coming into the workforce."
In its commitment to diversity and inclusion, Gina points out that NBCU is "building an always-on culture that goes beyond just celebrating Heritage months, but really offers our talent, our clients and partners the opportunity to celebrate diversity throughout the whole year." To learn more about specific career opportunities and NBCU's D-E-I best practices, view our full conversation above.
Originally published October 17, 2022.
The media and advertising communities are hosting Black Talent Outreach Week October 17-20, live streamed at MediaVillage.com and AdvancingDiversity.org. Promote it to your teams and support the campaign with your recruitment initiative. Visitweek.advancingdiversity.org.