Michael Farmer and Peter Hubbell: Boomers Are Not "OK" on Madison Avenue

I took advantage of a recent gathering of MediaVillage contributors to tap the expertise of two highly-regarded columnists: Michael Farmer and Peter Hubbell. In our increasingly virtual work world, it was a rare opportunity for an in-person conversation with distributed colleagues — but, more importantly, on a topic not often top of mind in thinking about diversity and inclusion: age bias and the longevity economy. It's an area that impacts how ad agencies may survive or thrive, as well as the very content we consume and the products we're encouraged to purchase.