Download Now: Marketers Embrace Video & Audio Commercials for Web-Based Ad Spend

Jack Myers TomorrowToday forecasts that web-based investment using online video and audio commercials will more than double between 2016 and 2020.  Increased consumer broadband access, effectiveness of video & audio commercials in web advertising, and increased publisher audio/video inventory are factors in this growth.  Facebook display ads are included in the display category.  YouTube and Facebook video are included in the online-originated video category.  Online-originated audio includes Pandora, Spotify, Podcasts, et al.

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Jack Myers

With over five decades of experience in corporate leadership, B2B research, management insights, and technological trends, Jack Myers is a visionary leader and a trusted source for guidance and preparation as generative AI and machine intelligence dominates … read more