Madison Avenue Manslaughter author and MediaVillage Madison Avenue Makeover columnist Michael Farmer on Agency Survival, Procurement, Creative & Media Mergers, Economic Recovery, Data & Analytics and the Future of Advertising
This is a must-attend event focused on solutions for all those working in and dealing with creative and media agencies and are concerned about their future.
WATCH THE MICHAEL FARMER LEADERSHIP CONVERSATION WITH JACK MYERS
- The Next Big Thing in Advertising: Simplification
- Procurement: Advertising's Greatest Hope or Danger?
- What Kind of CMO Leaders Do Advertisers Need Now?
- What Kind of Leaders Do Creative Agencies Need Now?
- What Kind of Leaders Do Media Agencies Need Now?
- What Kind of Leadership Do Media Sellers Need Now?
- Unaccountability: The Need for Agency Reorganization
- Creativity vs. Data & Analytics
- Talent Challenges and Opportunities