We in the media business have a collective impact on humanity which cannot be overestimated. Yet, within our community, the Media Village, we transmit information amongst ourselves at the speed of life. I see in this a possible opportunity, to wit: if we can agree on a human strategy for the state of the world today, we can quickly spread the memes within our own tribe. Since our tribe includes celebrities, influencers, politicians, advertisers, television program developers, creative agencies, journalists, PR agencies and all of the media, the likelihood is that we can beat our drum to be heard not only on the next mountain over, but rippling out to everyone reachable by media in the world.
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