From the President -- Events Happening at MFM

But did you know you can stay even closer to developments that could affect your career and your company by subscribing to MFM's social media feeds, especially Twitter and LinkedIn? We've focused on improving both the quality and quantity of content posted on these platforms and based on member response, it has been very well received and appreciated.

In the last 60 days we've seen enormous jumps on both platforms in search appearances, page views, unique visitors, followers, impressions (up almost 30%!), and engagement rate. That's good news for MFM as we're clearly tapping into a need for members to stay tuned into news about the industry, and for our Corporate Partners who want to increase their visibility among the hundreds of financial executives who comprise the MFM membership.

We'll keep up the effort to keep you up to speed on everything from AI to ROI news, and we hope you will help us identify the issues most important to you by re-tweeting particularly valuable posts or commenting on stories you think hit -- or miss -- the mark. Our social media platforms are interactive forums and we'd appreciate getting your feedback in real time.

In addition to MFM's news and information services, there are a host of other benefits we hope you'll utilize to learn, share, and grow, including:

• We offer 2-3 webinars per month with programming tailored to address important finance and accounting updates, plus topics that help you "peek around the corner" to see what's coming next for the industry -- all while earning valuable CPE credits.

• MFM Member Networks open the door to a world of connections with your colleagues from all sectors of the industry and every financial discipline. Participating in Member Network teleconferences will allow you to share knowledge, solve problems, advance careers, and boost your company's bottom line.

• MFM's Annual Conference is the largest gathering of financial professionals in the industry and features keynote addresses from some of the biggest names in the media and entertainment business, breakout sessions with subject matter experts, roundtable discussions with your colleagues, and unparalleled networking opportunities. Held in May each year, it's the one event you simply can't miss.

• The CFO Summit is our invitation-only event exclusively for CFOs and C-Suite executives. The Summit brings together the industry's senior financial leaders for two days of intensive education and networking sessions in an informal and off-the-record environment. The Summit is where connections that shape the future of the industry are made.

• Our Regional Meetings are half-day sessions combining education and networking opportunities -- and CPE credit -- for members in communities with a large media community. They're a great way to connect with colleagues in your back yard. 2023 Regional Meetings will be held in October and November. Look for the schedule to come out soon.

• The National Credit Conference is the only event designed exclusively for financial professionals responsible for their companies' credit, collections, and order-to-cash processes. This year's event is scheduled for Thursday, September 14, 2023 at One World Trade Center in New York City.

I hope you'll explore all of these programs and maximize the value of your MFM membership. Don't hesitate to contact me at joe.annotti@mediafinance.org with any questions you may have about how to get involved.

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