With so much competition and fragmentation in today’s media landscape, it’s easy for advertisers to get lost in the clutter of countless publishers, platforms, and devices competing for consumer attention – and it can be difficult for them to decide what strategies actually work.
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Annie Hagerty, Research & Insights Manager at Comcast Advertising. In this role, she leverages her passion for data and creativity by analyzing data to construct powerful stories that speak to the evolving video landscape. Annie’s work empowers bot… read more