Exclusive Insights on 245 Media Organizations from The Myers Report: A Guide to Media Market Leaders

A significant portion of media agency and brand professionals do not prioritize relationships with sales teams in their advertising decisionmaking Furthermore many decisionmakers find their media partners39 capabilities to be underperforming or inadequate The Myers Report aims to bridge this gap offering solutions that are aligned with the needs and expectations of modern decisionmakersA Glimpse into Market LeadershipThe Myers Report has identified leaders in each media category based on their top 2box performance BestinClassPreferred Vendor as rated by respondents actively engaged with these organizations Here39s a sneak peek into some of the category leaders OutofHome Featuring leaders like Talon OUTFRONT and Clear Channel this category demonstrates a dynamic range of companies excelling in outdoor advertising AudioRadioPodcasting Spotify SiriusXM and iHeart Media are among the frontrunners showcasing the growing influence of digital audio platforms SocialSearch Dominated by giants like Google and Meta this category underlines the importance of digital presence in today39s advertising world while Twitter now quotXquot fades into history and Pinterest TikTok and Snapchat battle for recognition Sports With leaders like NBC Sports ESPN Fox Sport and WBD Sports the category highlights the massive appeal and engagement of sports media Local Media Companies like NBCU Local Disney ABC TV Stations lead emphasizing the enduring value of local media connections while new competitors like Locality break through as prominent competitors BroadcastCableStreamingOTT While NBCUniversal Disney Advertising Paramount Warner Bros Discovery and Fox continue to dominate YouTube and Amazon Prime emerge as leaders outliers Roku LG Ads Samsung Ads and Vizio demonstrate upside potential and Ampersand reinforces its prominent industry role EditorialFeature Content The Economist Dotdash Meredith and The Wall Street Journal lead the category with Bustle Digital Group emerging with positive evaluations from current clientsExclusive Access to Comprehensive DataSubscribers to The Myers Report gain exclusive access to detailed insights on these leaders and more This proprietary data includes InDepth Analysis Understand the factors driving these organizations39 success and how they are perceived in the industry Custom Insights Tailored data offering deep dives into specific areas of interest including respondentlevel analysis for targeted business developmentSubscription Opportunities Tailored to Your NeedsThe Myers Report offers a range of subscription options from costeffective syndicated data to customized indepth analysis Whether you39re seeking a broad overview or detailed specific insights there39s a subscription package that fits your needsWhy Subscribe Strategic Insights Leverage the data to inform your strategic decisions and stay ahead in a competitive market Benchmark Performance Understand where you stand among peers and identify areas for growth and improvement Tailored Solutions Access data that is most relevant to your organization39s unique needs and objectivesJoin the LeadersBy tapping into The Myers Report you join an elite group of media professionals who are not just navigating the media landscape but shaping it Don39t miss the opportunity to gain insights that could redefine your business strategy and propel your organization to new heights To learn more about how your organization performed in The Myers Report and to explore subscription options contact Maryann Teller at MaryannMediaVillageorg Visit wwwMyersReportscom for further details and to discover how The Myers Report can be a gamechanger for your businessMETHODOLOGY In Field 62623 81523 Total Respondents 4202The Myers Report Team Preparation and Readiness Assessment Study was administered online to 10589 media ampamp marketing professionals recruited through internal agency trade association and media company outreach MediaVillage subscriber lists MediaVillage website banners and social media invitations Respondents were incentivized to participate

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Exclusive Insights on 245 Media Organizations from The Myers Report: A Guide to Media Market Leaders

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Exclusive Insights on 245 Media Organizations from The Myers Report: A Guide to Media Market Leaders

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