Canvas WW's Greg Johns on Opening the Door for Impact, Innovation and Creativity (Video)

As the Chief Product Officer for Canvas Worldwide, Greg Johns experiences the day-to-day complexity of the advertising business and the importance of data and measurement resources. "But at the end of the day," he points out, "we're doing advertising here. We have to sell product. We are not in the business of counting things." In our Legends & Leadership conversation, Greg shares his perspective on the evolving resources required to support and inform clients and his priorities as the person responsible for the development of all Canvas products, encompassing technology, processes and data offerings.