Cannes Lions 2018 Preview

Set on the Rivera Cannes Lions is an event that is evolving with todayamp8217s challenges amp160I first attended ten years ago as Head of Global Sales for Nokia Interactive and a sponsor of the festival amp160At the time Nokia was the global leader in smartphones and Symbian was the leading operating system amp160Today Apple and Samsung are the leaders and Nokia is no longer a player amp160Change happens quickly and not in a straight lineThis year over 1000 speakers will share their opinions and experiences on the state of creativity and the pace of change in todayamp8217s marketplace amp160Cannes Lions has also expanded to include seminars workshops and interactive sessions amp160Navigating such a large and impressive event with so many choices in different locations is a challengeHere are my four top ways to organize your agenda at Cannes Lions to learn be inspired and make the most of the opportunities this festival has to offerPlan your day based on worldclass speakersIf you organize your day based on the speakers you most want to see on stage youamp8217ll be sure not to miss much amp160Speaking on subjects from creativity to accountability will be marketing executives from PepsiCo KFC Lego Diageo American Express Lamp8217Oreal Royal Philips Mars Pfizer GSK Nissan Volvo Visa Burger King Samsung HP PampampG The CocaCola Company and more along with leaders in creativity acting production charities think tanks and musicamp160 Representatives from platforms such as Facebook Uber and Google will provide their perspective on GDRP privacy and marketing todaySelect the topics that matter most to youPromising amp8220unbeatable inspiration and networkingamp8221 the festival this year is organized around nine subjects or amp8220tracksamp8221 that explore the creative process amp160The nine tracks are communication craft entertainment experience good health impact reach and innovationOrganizers intend this new program to make it easy for attendees to find the content that will be most useful and inspiring to them amp160You may want to organize your schedule by topic but in my opinion you may miss some of the most impressive speakers that wayExpand your network attend the awards shows and experience creative excellenceCreativity across all mediums is celebrated at Cannes Lions with hundreds of awards given during the week amp160Each evening you should plan to attend the awards show where you will see the best creative minds on displayIamp8217ll leave you with two more tips you may find helpfulWhat to wearThe glamorous beach town of Cannes is no place for a suit amp160According to Cannes veterans thereamp8217s a balance between business and beachy casual amp160This season that means voluminous tops jumpers and simple silk dresses for women and lightweight pants sneakers and loafers for menWhat else to seeIf you have a few days after Cannes Lions I encourage you to explore the beautiful South of France from a different perspective amp160On my favorites list are ferry excursions to theamp160Lamp233rins Islands and in nearby Antibes the Picasso Museum the daily market 9 amamp173amp82111 pm and fine dining at Le MichelangeloTimes are changing and itamp8217s good to see Cannes Lions adapting to these changes See you thereClick the social buttons above or below to share this content with your friends and colleaguesThe opinions and points of view expressed in this content are exclusively the views of the author andor subjects and do not necessarily represent the views of MediaVillagecomMyersBizNet Inc management or associated writersamp160amp160

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Cannes Lions 2018 Preview

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Daniel Hodges

AARP and the Ad Council Encourage People in Their “Pretirement” Years to Take Key Steps Toward Saving - Ad Council InSites

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Cannes Lions 2018 Preview

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