After 22 Years at Crown Media, Ed Georger Understands the Power of Brands and Relationships (Video)

Ed Georger, Executive Vice President of Ad Sales and Digital Media for Crown Media joined the company 22 years ago. His story, shared in our Legends & Leaders Conversation, personifies the American Dream and why his leadership so closely mirrors the company he represents, which includes Hallmark Channel, Hallmark Movies & Mysteries, Hallmark Drama, Hallmark Movies Now and Hallmark Publishing. The second youngest in a family of six growing up in Rochester, New York, Ed followed his older brothers to Monroe Community College. After a part-time job as a typesetter for the Rochester Gannett newspaper, he applied and was rejected for a full-time job as a pre-press apprentice that Ed acknowledges "would have put me in a union job and probably kept me in Rochester."