Summer is a crucial time for sports television, especially in a year like this. The Tokyo 2020 Olympics and the European Championship for soccer were pushed back to this summer due to COVID-19 and now, with fans starting to fill up arenas again, there has never been more excitement for advertisers to get in on sports.
Chip Carmody, Senior Vice President of Local Sales at Ampersand joins Justin Paura to discuss the importance of appealing to multiple markets and what Ampersand can do for advertisers in the sports space.
You can listen to the full interview here, or wherever you download your podcasts: Apple, GooglePodcasts, iHeartRadio, Pandora, Stitcher and TuneIn.
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