AdMessenger for Everyone

Since most adults have a mobile device that is never far out of arm's reach, you are missing a huge opportunity to connect with this vast audience if your business does not have a mobile advertising strategy.

At the same time, we are inundated with an estimated 10,000 ads daily, so to stand out, advertising on mobile should mimic the messages received in everyday life.

That is where our simple, proprietary mobile advertising solution, AdMessenger, can be an excellent accompaniment to any business’s advertising plan. Whether you're in retail, healthcare, finance, entertainment, or any other sector, an AdMessenger mobile campaign can be adapted to fit the needs of any industry to reach your audience effectively.

Eye-Catching Format

AdMessenger delivers your message in a scrolling style across the bottom of a mobile device dynamically and interactively, capturing the attention of super distracted mobile users. AdMessenger’s eye-catching format delivers over five times the engagement rate of a traditional mobile banner.

Enhanced Engagement

AdMessenger ads engage users with interactive tap-to-functions that mimic native smartphone capabilities. For example, tap-to-map can direct users to your storefront, while add-to-calendar directly adds events, promotions, or reminders to users’ calendars. This real-time engagement can drive immediate actions, whether it’s making a purchase, visiting a website, or attending an event.

Cost-Effective

Compared to some other advertising media, AdMessenger can be more cost-effective. In addition, the ads require zero production, and you can customize your ad message, targeting, or ad parameters at any time, putting your business in control of your campaign. In addition, our custom demo tool allows you to see your ad before it goes live.

Measurable Results

One of the significant advantages of mobile advertising is the ability to track and measure campaign performance. Metrics such as click-through rates (CTR), conversion rates, and return on ad spend, provide valuable insights into the effectiveness of your ads. This data-driven reporting allows you to optimize your campaigns in real-time, ensuring maximum ROI. Every campaign is unique, but the results are the same: driving web traffic, bringing awareness to a targeted audience, or encouraging location visits with a customizable call to action, all on a device your customers can’t live without.

Your audience is mobile -- your advertising should be, too.

89% of Americans say they check their phones within 10 minutes of waking up.
75% use their phone while using the restroom.
75% of adults look at their mobile phones while watching TV.
52% use their smartphones for searching and browsing.
46% use or look at their phone while on a date.

In a world where nearly everyone’s smartphone is a near-constant companion, your business must embrace mobile advertising and the potential to connect with customers in meaningful and impactful ways. Regardless of your industry, let us help connect you to your customers with our simple mobile advertising solution -- AdMessenger.

This article was written by Jenna Walker, Optimum Media Sr Marketing Specialist

Posted at MediaVillage through the Thought Leadership self-publishing platform.

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The opinions expressed here are the author's views and do not necessarily represent the views of MediaVillage.org/MyersBizNet.