It's clear that we are witnessing unprecedented times due to COVID-19. Broadcast and Cable TV has been disrupted by the lack of professional sports, and the heightened interest in news programming. Sheltering has had major impact, both positive and negative, on consumer behavior and specific advertising categories. Some consumer packaged goods categories have seen increases in sales; major categories like travel and movies have been massively impacted.
Impact of COVID-19 on National Video Advertising - SMI Economic Data
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Jack Myers Leadership Conversations and Industry Renewal Fund
To meet our community’s human and business needs in response to the COVID-19 crisis we’re hosting Virtual Upfront and Relief April 20 to July 17 with revenues distributed to individuals and non-profit organizations in need, administered by Advancing Diversity.org
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